TOMMY NOW DRIVE SPRING 2018 COLLECTION – MILAN FASHION WEEK
Ciao, Milano. The TOMMYNOW fashion experience is roaring into town with the greatest hits of our Spring 2018 collection. It’s cool, confident and every look is instantly shoppable.
We pay tribute to Tommy’s longtime love of racing, fusing our American heritage with modern athleticism for him and her. There are unique plays on proportion and shape; unexpected twists on our icons; and graphic interpretations of speed stripes, checkerboard and archival logos.
Our pioneering spirit is ignited by our partnership with Formula One World Champions Mercedes-AMG Petronas Motorsport, pushing the boundaries of immersive experiences while remaining accessible to all with the TOMMYNOW SNAP app. Let’s go.
TOMMYNOW “DRIVE” marked the global launch of the Spring 2018 TommyXGigi capsule collection. International supermodel Gigi Hadid is the global brand ambassador for TOMMY HILFIGER womenswear, including apparel, footwear, accessories, sunglasses, watches, and fragrance. The TommyXGigi collaborative collection celebrates speed – from Tommy’s love of motorsports to Gigi’s fast-paced lifestyle.
Following the success of the Fall 2017 TOMMYNOW event, the brand continues to democratize the runway and showcase looks from both HILFIGER COLLECTION men’s and women’s.
