Geometry and dynamism. Clarity and rhythm. The Salvatore Ferragamo A/W 15-16 collection by Massimiliano Giornetti revolves around an idea of unaligned rigour.
The overall simplicity of lines is stirred by controlled asymmetries, brightened by the material tactility of the surfaces, the juxtapositions of textures and densities; multiplied by graphic elements, underlined by contrasts.
The search for haute craftsmanship highlights one of the leading traits of Ferragamo aesthetics, the expression of manual dexterity alongside inventiveness and intuition, rigorous method and experimental freedom.
The silhouette is defined and vertical, with high waistlines. The clean and affirmative shapes splinter and move, crossed by diagonal lines cutting and structuring the silhouette.
Overlapping wraparounds, clean cut necks, and essential sheaths create a simultaneous succession of themes and variations. Athletic stripes run along tight-knit jerseys.
Or become pleats on tweed skirts, dematerialized by the weightless chiffon intarsia that only glimmer when stirred. Contrasting stripes mark hemlines.
Small, asymmetric cloaks and clean-cut long tabards convey a quest for extreme simplification, accentuated and contradicted by playful, contrasting interiors. Resin buttons with concentric circumferences, both functional and decorative, punctuate the figure.
The definition of surfaces is also geometrical and structural: a patchwork of mink intarsia or textured embroidery for lean coats; coloured marquetry creates rhythmical abstractions on chiffon gowns.
The palette is concentrated and captivating, full of harmonious contrasts: black, deep green, brown, touches of yellow, ivory, red, fuchsia. Materials are particular and inviting: wool crêpe, double cashmere, stretch jersey.
The idea of multiple materials and precise design stands out in the rigorous yet eccentric accessories. The sandals with sculpted heels are realised with combinations of crocodile, python, and suede.
Shoulder bags with rounded flaps pair mink with matte or shiny leather. Little cross-body bags designed in fur accompany striped bucket bags that reveal flashes of contrasting lining.
Knotted bracelets in metal and mink and belts in twisted origami seal the search for a blurred and whimsical accuracy.
For the Salvatore Ferragamo Fall Winter 2015 collection, Massimiliano Giornetti explores tactile elegance to stimulate the senses. Different elements are mixed to create a fabulous design: a fairy tale story made up of fantasy and creativity.
His narrative framework, fashioned by an intriguing language of symbols, animal motifs, stitches, and ties, is combined into a pristine men’s wardrobe.
The centre of this universe is filled with positive resilience and virile sensuality. Silhouettes are soft with relaxed and voluminous profiles. Surfaces owe their treatments to a skill of concentration and precision. Key pieces lay the blueprint for his wardrobe: tailored suiting, double- breasted jackets, blousons and outerwear including duffel coats.
The tailoring is neat and light. Against this backdrop are unexpected flashes of surprise; multi-coloured embroidery and leather patchwork create surreal animal motifs: zebras, flamingos, monkeys. Knitwear masters woven motifs intertwined with stitching or is intensely finished in lightweight treatments.
Striking three-dimensional coats are worn with cable-knit pullovers and big scarves: bold and ever-present, materials are central as the true protagonists. Unshakeable, traditional leathers and fabrics are permanently altered, transformed by artisanal handwork.
An emphasis on experimental craft techniques underlines and updates one of Ferragamo’s founding principles, a unique vision transcending time, with a foundation built by invention and innovation, rigorous methods and free associations.
The colour palette: woody and nocturnal. Shades of dark green, chestnut, deep red, black and melange grey are lit up by bright, decorative details.
The accessories are melded together, reflecting the intentional, unusual combinations and unexpected pairings portrayed throughout the collection.
Crocodile lace-ups and boots are reinforced at the toes and heels with natural leather emphasized by visible stitching; casting the illusion of blending footwear, the accumulative effect highlighted by contrasting textures.
Generously-sized duffels in various materials carry the motif, reworking Salvatore Ferragamo’s original bag for the modern gentleman.
The story is studded with miniature jewels in a decorative, narrative gesture where bronze and horn claws are used as buckles and brooches.
For Spring Summer 2015, the iconic facets of Salvatore Ferragamo are reimagined by Massimiliano Giornetti. By playing with textures – handled, cut, frayed, and melted – the collection experiments with craftsmanship and handmade uniqueness. Materials entertain pattern with imperfect perfection, evolving Ferragamo design, creating an original personality. Always seeking balance, the 3D allure of surfaces is expanded to showcase the purity of precise and vibrant tailoring.
The silhouette is elegant with an almost invisible waistline, while meticulous lines flow around the body closely. Knitwear dresses defined by small ribs and crossed by meticulous bands form a progression of density. Tops and skirts are married by sculptured details possible only through the skill of the atelier while more compact surfaces present transitions of transparencies. Pouch coats and short capes fastened at the waist with reptile leather belts are crafted from structural woven fabrics that also remember Salvatore’s original use of materials mixed with python or skin interspersed with woven snakeskin. Materials with an organic effect on the exterior contrast with the bold sparkling satin interior linings that decorate garments. Highlighted pieces of the collection play with the unseen: halter necks reveal the shoulders and voluminous trousers glimpse the calf.
The colour effects of murano glass are utilized and transformed into jacquard prints on overcoats that create form in the vertical. Animal-print motifs and designs iconic to the House of Ferragamo recall the colours of reptiles which naturally merge with the geometrical patterns in a magmatic process of graphic and chromatic fusion. The collection is permeated with warmth: capturing the magic of transforming matter, emblematic of the process in creating Murano glass. Natural colours are broken by sudden bright flecks and metal veins that underscore a metamorphic quality.
The vertical profile of the figure is enhanced by bold wedge heels, a design that remembers Salvatore’s original rainbow sandal with elements of early 1940s, this time modernized in monochromatic palettes reinforced by the luxurious details of tiny chains and exotic skins. Handbags, a tribute to Ferragamo’s handcrafted elegance, come in the form of doctor bags referencing the use of mixed materials, chain shoulder clutch handbags with geometrical inserts, and mat tote bags with polychrome glass handles.
Murano glass makes literal use of the Italian craft with bracelets, chains and clutches hand blown by craftsmen.
Night-time in a buzzing metropolis: a frenzy of pulsating lights and their reflections in the mobile obscurity of wet asphalt.
The accelerated rhythm of his nervous steps crossing the city.
He’s a dynamic man, his silhouette the product of overlaying fabrics. Nothing is as it appears: his style is that of a chameleon, displaying innate sense of style and independence of thought. The urban face of modernity: reversible garments, modular and multi-purposed. Leather is rendered “technical” by rubberization.
A new hybrid, redefining the aesthetics of modern luxury by associating the idea of functionality with the value of exclusivity. Tailoring becomes absolutely technical.
The reversible pea-coat is made of leather backed by felt, the blouson is double-sided nappa with a removable shearling lining, while the rain cape has been enriched by a sumptuous lining of cashmere cloth with leather trimming.
His eyewear is a mixture of different materials: rubberized plastic, metal and tortoise shell, perfectly matching his ‘rubberized’ metal watch, high chronographic performance yet with a sporty attitude.
The knitwear is a triumph of 3D texturing, very high collars and striking patterns. Tactile sensations are created by high-tech neoprene, together with wool and silk yarn, by layering knitwear and with the reassuring touch of baize.
The colours of the collection converge with the intensity of sheer black, saturating a range of grey such as Gun Metal and Storm, blue hues such as Blue Graphite and Midnight Blue, green tones like Night Green and Hurry Green, and ultimately Black Bean. Isolated flashes of colour maximize effect: azure, ice and Ferragamo red.
A detailed process of creative experimentation: the new derby, the ankle boot and the mid-boot, accented with two-tone multi-layer rubber soles, their “tank tread” designed for perfect stability. Exceptional elegance on the urban asphalt.
This pure experimentation is applied to bags, crossing the border that divides craftsmanship and technology. This transformational vortex applies sophisticated new textures to leather, as shown with the soft bi-material (rubberized and natural) duffle bag, the multi-purpose tote with contrasting pipping, and the backpack, a masculine key piece with generous volume.
Complete innovation shapes modern luxury with design that weaves together culture and modernity at infinite levels to create the Salvatore Ferragamo Autumn-Winter 2013-2014 Collection by creative director Massimiliano Giornetti.
Florence, June 2012 – Fifty years after the death of Marilyn Monroe, Salvatore Ferragamo inaugurated on June 19th, a retrospective dedicated to the actress.
“Marilyn,” the new exhibition at the Salvatore Ferragamo Museum, was officially opened to the public in the evening with an exclusive cocktail held Palazzo Spini Ferroni, with participants as Rose Byrne, Anna Sophia Robb, Violante Placido, Valeria Solarino, Carla Fracci, the Florentine authorities socialites and international press.
At the event guests were greeted by hostesses wearing the famous white dress from the film “The Seven year Itch.” Awaiting them inside, a cocktail event by Federico Salza, who for the event created an the cupcake covered with white frosting and scarlet kiss lips inspired by the actress.
The splendid setting of Palazzo Spini Ferroni was adorned with red roses, flowers loved by Marilyn, so much that after her death, Joe DiMaggio had a bouquet delivered to her grave three times a week for 20 years.
The exhibition, which explores the timeless legend of Marilyn Monroe and her very complex and discussed personality, will be open at the Salvatore Ferragamo Museum until January 2013 and contains numerous models of shoes created especially for her by Salvatore Ferragamo, the costumes of her most famous personal interpretations and clothes coming from all private collections.
“Wall Street ( Gui Boratto Remix) – on Dross Glop – by Battles”
“Cyan – on Cyan – by Kindness”
“Into the Night ( Nicholas Jaar Remix ) (*) – on Azari & III – by Azari & III ”
Salvatore Ferragamo‘s 2013 Resort collection, designed by Massimiliano Giornetti, was presented the night of June 12th in the magnificent setting of the peristyle Denon at the Louvre: 37 models, including the top Karolina Kurkova, Isabeli Fontana, Bianca Balti, Karmen Pedaru and Marina Lynchuk marched on a 140 meter long walkway in the presence of 500 guests who attended from all over the world.
In search of a summer perennial. In Big Sur, LA, or on an island in the Mediterranean sun, where nature manifests itself in a scenario of rocks overlooking the sea and bushes in the breeze, with the city in the distance: a modern combination of aesthetics and cool eclectic cultural mix.
A woman who has eyes like the clear waters of St. Barth and the radiance of a morning in Eivissa. Sophisticated and independent attitude she blends luxury with a feel for the métissage that belongs to the purest DNA of Salvatore Ferragamo. Wearing a shirt over nappa leather that weaves snake in a marvel of craftsmanship, or a mini dress in pink crocodile skin, ultra flat boots in soft suede with fine embroidery with studs.
The body states itself in a maze of patchwork, threadings and fringes: precious melange of sophisticated patterns with criss cross neckline, an irresistible game of texture.
Fringed leather clothing handmade, ultrasoft leather t-shirts, blouson woven with leather and raffia inspired by the historical shoe archive , but also the art of knotting threads and hand woven straw. Craftsmanship at its purest, an element of distinction for unique and unrepeatable pieces.
The leather is in contact with the skin: a world of undefinable soft neutrals – Desert, Peach, Champagne, New Bisque – mixes a palette of warm soft tones, punctuated by isolated cold touches of Ash and Clay.
The decontractè elegance of a free spirit that superimposes a boyish jacket, worn with the nonchalance of a shirt, a linen t-shirt jersey contoured with leather over floral print archive trousers.
She lives day and night without interruption, wearing a dress in 3D handmade crochet on ultraflat suede sandals, crossed by studs that mimick small pearls. On her arm, soft hobo from unstructured volumes that arise in the wake of extraordinary carefully modeled materials.
A warm and sensorial luxury: crocodile, python and nappa leather with fringes of threadings and unique details such as the Art Deco butterfly in gold and white bone that become the closure or pendant of a precious necklace. Or the clutch built on a unique tessellated mosaic of bone and exotic leathers.
On the whole, jewelry sculptures that replicate textures of materials and processing of leather on metal. Chaînes around her neck that mix silver and napa leather, silver slave bracelets sewn with metal clamps, bright rings where the richness of gold converses in a tight combat with the raw effect of galuchat and the natural opalescence of quartz.
Creator of a sense of exclusivity that is always unique in the interweaving of in designing the interweaving of contemporary and traditional vision, the new world Resort of Salvatore Ferragamo .
A parade in a gilded hall of mirrors: the firm footsteps of a woman seemingly rigorous yet sensual with an intense gaze. Her silhouette traced by a double-breasted overcoat of military cloth, leather lining and astrakhan collar.
An aesthetic study in linearity taking shape in the impeccable tailoring of asymmetrical, close-fitting jackets and sophisticated pencil dresses worn with knee-high boots. Elegance is a question of detail: the antiqued gold of the signet buttons, the astrakhan skirt is smooth resembling fabric, and hems enlivened by a subtle play of Paisley and braiding. Steppe, Steel Grey and Baltic Blue enhance the chromatic depth of this rigorous season, complimented by fur trimming and total black leather – almost a uniform.
For the evening, sartorial construction relaxes into an explosion of femininity. As in a fairy tale, the volumes of the overcoats become more generous and the fabrics change. Braiding enriched by touches of lurex and interlinking chains, hand worked crochet and alluring transparency produce sumptuously textured knitwear.
Black is the common thread linking day and night, which ushers in autumnal woodland tones: Purple, Blueberry, Malachite and Bordeaux.
This woman wears flowing skirts inlaid with a seductive patchwork of ribbon and braid, matching them with criss-cross chiffon blouses that bare her shoulders.
Against the skin, the liquid effect of printed velvet illuminates the cape and the draped dress.
In a crescendo of paisley patterns, embroidery and golden glints, fluidly soft chiffon dresses recreate the decorative flavour of a tsarina’s wardrobe.
At her neck, the lustre of Victorian glass cameos set in silk and Swarovski crystals.
Sandals and pumps with braided fastenings bare sensual portions of skin amidst a profusion of luxurious finishing. Embroidered velvet or breathtaking suede heeled boots are trimmed in rich astrakhan trimming.
The bags are small jewels of craftsmanship: from the fluid forms of the small embroidered velvet bags to the clutch evoking Fabergé’s work at the court of the tsars and the enamelled metal minaudière that resembles an antique cigarette case.
This is a double-edged femininity that revels in a sophisticated play of tailoring and seduction, in an exclusive mosaic of style: the new Salvatore Ferragamo collection for women.
Intimate snapshots of an endless summer. The chromatic explosion of the “silk scarf dress” on suntanned skin. A layered crossing of patterns: from the maison’s iconic felines to tropical vegetation and exotic flowers.
A sophisticated combination of rainbow spanning warm hues – deep magenta and cardinal red to joyful pink and sun-kissed orange – and an exploration of cool colors – cobalt blue and teal turquoise interspersed with lightning bolts of dark violet or the calming, neutral tones of khaki, lemon yellow and gold.
Stemming from an unique blend of contemporary allure and the culture of tradition, the collection exudes a sense of exclusiveness for the journey the Salvatore Ferragamo woman will embrace in spring/summer 2012.
