FRANKIE MORELLO FALL WINTER WOMEN’S COLLECTION 2012-13 – MILANO FASHION WEEK
“I love rock ‘n’ roll, so come and take your time and dance with me!”
The Frankie Morello collection for F/W 2012-13 is inspired by music but is not tied to the image of groupies and fans. It wants to evoke the attitude and style that is typical of the musician in the spotlight who plays a mean guitar and drives the crowds wild. Joan Jett, the icon who inspires these moods, and her “I love rock ‘n’ roll” take us below the stage where we dance to the music while the models on the catwalk pay tribute to the singer by wearing menswear blazers in wild flou colors like the one she wears on the cover of her most famous album.
Gymnastic references evoking the late seventies encounter the vibrant hues of the eighties, and the most sporty looks acquire a decidedly rock mood. The collection, which brings to mind a young, vitamin-charged American image, veers towards fierce video-clip style from the early years of MTV.
The collection is all about fusion and pop mix & match: it’s easy to wear but it also has some strikingly dramatic pieces that real stars need and want. The woman’s wardrobe is influenced by menswear: the man’s shirt is the perfect all-purpose item and the jacket is inspired by the biker’s jacket but fits like a man’s bomber jacket. “Good girl” preppie-style garments like the duffle coat or elegant sweater are given a “wicked” twist through bright colors and metal studs in shades tones that are even applied on an eyelet lace dress.
Metal mesh pieces worn with practically nothing underneath are sexy, feline and charismatic.
Frankie’s rocker girls, however, live in today’s hyper-technological work, so they can’t live without their potent leather or buckskin iPad cases with studded detailing.
Maurizio Modica and Pierfrancesco Gigliotti remind us, in pure rocker style, that good girls to heaven, but bad girls go EVERYWHERE!
Special thanks to Simone Rizzo Photographer